Rules: Lead with a path (A/B/C). CTA → store or consult.
Do not advertise Ecommerce, Inventory, Staff Concierge, or “Invoicing System” as company ERP.
AI Chat: mention Meta fees separately. Business OS: sales-led onboard OK to say “we set you up”.
Path A — Company only (ERP)
PATH A · FB/IG
Primary text (short)
Copy
Tired of spreadsheets for customers and invoices?
FTEG Business OS is your company hub —
CRM + company invoices in one backoffice.
We set up your workspace. You run the business.
→ Book a free consult / start with Business OS
RM300/mo Starter · RM1,000/mo Pro
Your CRM and company invoices shouldn’t live in five apps.
FTEG Business OS (ERP):
• Track leads & clients
• Issue company invoices & record payments
• Launch other FTEG products when you need them
Malaysia-based setup & support.
From RM300/mo.
Path B — Company + website
PATH B · FB/IG
Primary text
Copy
Need a real website AND a company system?
Path most SMEs take with FTEG:
1️⃣ Business OS — CRM & company invoices
2️⃣ CMS Web — your public site
One client portal to subscribe & pay.
Two backoffices — company vs website (clear and simple).
CMS from RM299/mo · Business OS from RM300/mo
Website alone isn’t enough when invoices and leads are a mess.
FTEG: Business OS + CMS —
run the company and look sharp online.
Free 30-min consult. Local Malaysia team.
Path C — Website + reviews (self-serve hero)
PATH C · FB/IG
Primary text (F&B)
Copy
Guests forget to leave a review. You shouldn’t have to chase them.
FTEG for F&B / clinics / retail:
• CMS website you can update yourself
• AI Review — QR → polished posts for Google / Xiaohongshu / social
Subscribe online. We provision after payment.
CMS from RM299/mo · AI Review RM200/mo (200 credits)
No full ERP required to start — add Business OS later when you need company finance.
Headline: Website + AI reviews that grow your brand
CTA: Start with site + reviews
Proof angle: Ichiwa-style stack
PATH C · SHORT
Stories / Reels caption
Copy
Scan. Review. Post. ✨
FTEG AI Review + your CMS site —
QR on the table, AI-ready for Xiaohongshu & Google.
RM200/mo · 200 AI credits
Link in bio → FTEG App Store
Add-on creatives (don’t lead campaigns)
RESERVATION
Upsell after CMS
Copy
Phone ringing off the hook for bookings?
Add FTEG Reservation to your website —
public book online + deposits, from RM59/mo.
Works with your FTEG CMS site.
Ask us to add it to your stack.
AI CHAT
CS campaign (caveats)
Copy
Customers message on web, WhatsApp, IG —
your team lives in one inbox.
FTEG AI Chat: AI first reply + human handoff.
Pilot RM299 · Growth RM499 · Pro RM899 /mo
Note: Meta conversation fees billed separately.
We set up the shop; you connect widget / WhatsApp on your side.
Property agency leaders:
listings, agents, and pipeline in one PropFlex workspace.
Agent RM199/mo · Agency RM499/mo
Live product — we onboard your team.
Talk to FTEG sales (not self-serve checkout).
CANDYFORCE
Vertical · sales-led
Copy
Loyalty that brings customers back —
campaigns, member portal, merchant portal.
FTEG CandyForce Hosted
Starter RM299 · Growth RM799 /mo
Already live with merchants. Ask sales to onboard you.
UTM / landing cheatsheet
Path A → https://fteg-appstore-58290393.fteg.dev/path-a?utm_source=meta&utm_medium=paid&utm_campaign=path_a_erp
Path B → https://fteg-appstore-58290393.fteg.dev/path-b?utm_source=meta&utm_medium=paid&utm_campaign=path_b_erp_cms
Path C → https://fteg-appstore-58290393.fteg.dev/path-c?utm_source=meta&utm_medium=paid&utm_campaign=path_c_cms_review
AI Chat → https://fteg-appstore-58290393.fteg.dev/ai-chat?utm_source=meta&utm_medium=paid&utm_campaign=ai_chat_cs
Consult → https://fteg-appstore-58290393.fteg.dev/get-started?utm_source=meta&utm_medium=paid&utm_campaign=consult
Portal (retarget clients) → https://fteg-client-83911523.fteg.dev/portal/subscribe
If product detail URL 404s on your host, use store home #stacks + interest in lead form.